David Bradley:
David was born in North Sydney NSW Australia on July 30 1943 and is the eldest of six children. He has three adult children from a previous marriage and seven delightful grand-children all living in Sydney NSW Australia. He married Gudrun Nienaber on the 20th August 2008 in Bali Indonesia and they are currently living in Mont Kiara, Kuala Lumpur, Malaysia, where they reside with a Malaysia My Second Home visa.
- David had a corporate career spanning nearly thirty years with companies such as Esso, Coca-Cola, Max Factor, Carnation Company and Nestle in senior accounting, sales, marketing and general management roles.
- He was very fortunate to spend eleven years as an expatriate in the countries of New Zealand, Thailand, Malaysia and Singapore. He was the Operations Manager of The Coca-Cola Export Corporation based in Bangkok, Thailand for several years before being appointed as South East Asia Regional Managing Director of Carnation Company for nearly five years. After the acquisition of Carnation Company by Nestlè in 1985 David became Director of Sales and Marketing for Nestlè in Malaysia. In this position David was responsible for a staff contingent of over 4,000 people and a turnover exceeding MYR One Billion.
- For family reasons he returned to Australia in 1987 and has been a successful entrepreneur ever since!
- In early 1989 David acquired the then insolvent Dumpers Handybin waste management and disposal business in NSW. He turned this business around and built one of the most successful waste management franchises in NSW. This business was sold as a going concern in 2004.
- When he was Managing Director of the Dumpers Handybin franchise business, he also acted for several years as Vice President, Asia-Pacific of Innovara Inc, a USA east-coast based management-consulting firm specializing in management training and development in the pharmaceutical industry. David ran senior management training and development programs for many major pharmaceutical companies in USA, Singapore, Malaysia, Thailand, the Philippines, Korea, Egypt and Italy.
- Later he became the exclusive distributor for Jordan Dental Care Products in Australia and New Zealand and increased distribution and sales to levels never achieved before or since his involvement.
- David’s love of his native Australian wide brown land and its’ fascinating history, when combined with his passion for travel to places “off the beaten track”, and his desire to share these experiences with others, led him to become one of Australia’s most respected 4WD off-road tour guides. Although now retired from this great past-time, he is well-known in the 4WD industry. It was through this business that David met his future life partner when Gudrun decided to join one of David’s 4WD tours to Tasmania in February 2004.
David’s Education
- Associate of the Australian Society of Accountants (AASA) Graduated 1969
- Diploma of Business and Industrial Administration (Dip BIA) Auckland University Graduate School of Management. Graduated dux of the program in 1973.
- Many senior corporate management development training programs
David’s Interests:
David’s interests are his business interests, meeting and helping people, motivating people to achieve their real potential, travel, boating, fishing, and overall health and wellness. He is passionate about preventing further environmental degradation through education and activities aimed at increasing public awareness of the need for “greener” thinking.
Gudrun Nienaber:
Gudrun was born in Herzebrock-Clarholz, Germany on April 29, 1957 the eldest of three children.
- Gudrun had an international corporate career spanning over fourteen years in the financial industry with Reuters in sales, key-account management, project-management and general management positions. Her clients were international banks throughout the world.
- She spent 12 years with Reuters as an expatriate in Switzerland, Austria, Hungary and Malaysia as well as on projects in London and New York. She was Managing Director of Reuters operations in Hungary and Malaysia for 6 years and became then Global Business Director for key-account management in Germany for 2 years.
- Her experience includes managing cross-cultural teams, managing country budgets, selecting, developing and leading people, lobbying with government authorities, and understanding clients’ needs.
- She was responsible for the global business of two of Reuters’ Key German Accounts, Commerzbank and Allianz/Dresdner Bank and all non-German Key Accounts (Investment Banks) operating in Germany. She was supported by regional account teams in the US, Continental Europe, London and Asia.
- Gudrun also spent 3 years in a senior corporate position within Reuters managing the design, development and deployment of the Customer Relationship Management (CRM) program for Reuters’ global customer service organization
- Prior to Reuters she worked as system programmer, software engineer and in technical marketing for various IT companies.
Gudrun’s Education:
- Masters Degree in Business Administration, City University, Zurich, Switzerland in 1991 (accredited at City University, Bellevue, Seattle, Washington, USA
- Diploma as System Programmer, DEC, Munich, Germany in 1985
- Masters Degree in Civil Engineering, University Essen, Germany in 1984
- Various Management courses at: INSEAD, Fontainebleau, France and University of Michigan, Anne Arbor, USA
Gudrun’s Interests:
The inspirational side of her business interests, meeting inspiring people, travel, boating, and staying fit and healthy. She is passionate about promoting an environmentally sustainable lifestyle as the “norm”.
David and Gudrun together:
- In late 2006, David and Gudrun were introduced to the concept of a stored-value debit card product. This opportunity knocked at a perfect time in their lives, as they were looking for a business they could build together, sharing their formidable life skills and experiences. They remain involved with this endeavor and want to introduce a new break-through product in this field in the near future. Regrettably the Global Financial Crisis has made forward progress in this business extremely difficult, if not impossible so the project is on the back-burner for the time being.
- In view of the above David and Gudrun are in the process of buying a blue-water sailing catamaran they will use for catamaran sailing training, orientation programs for those interested to “touch and feel” a big cat before buying one, and of course for charter work. This vessel will be the prime mover for their new “Edu-Cat” interests and recently they formed an association called “Edu-Cat-Malaysia” to implement and promote various “Clean Up The World” initiatives, activities and on-going education and awareness campaigns about the need for everyone to accept their personal responsibility for taking much better care of our community, our place and our planet.
- In 2005 David and Gudrun were introduced to the “Neways Healthy Homes” concept by their dear friends Peter Anton and Marie-France Garon. This was the start of a realization that most of today’s “health and beauty” products and products used to “clean” our homes contain carcinogenic, toxic and harmful ingredients. Being passionate about our environment and looking after our bodies properly, it was easy for us to substitute the consumer packaged goods and supplements we used for Neways “safe” products and to tell our friends about this discovery. That is how easy it is to become a Neways product user and if you wish, to build a home based business at the same time.
- David and Gudrun love to travel the world and spread the word about how everyone can help to prevent any further environmental degradation by adopting cleaner and greener habits and practices, assisting with “Clean Up The World” activities and promotion and using personal care, nutritional supplements and house-hold cleaning products that do not contain any harmful ingredients.


